Tag Archives: survey

Take Part in the Chelsea Supporters Trust Annual Survey

The sixth annual Chelsea Supporters Trust survey is now available online.

In order for the Trust to operate on a mandate that is a true representation of Supporters’ views, we need to know how you feel about the core issues affecting the Club. By carrying out this survey every year, the Trust is able to track supporters’ concerns. Where appropriate, questions have been dropped and new ones included.  In addition to regular topics, subjects this year include safe standing, VAR, and the proposed winter break.

Members have been emailed a link to the survey (please check junk mail folders if you have not received it). You can also access the survey on the following link:


As in previous years, the results will be presented to the Club. Your opinions really do make a difference! You can read about responses to previous surveys in the survey section of our website.

Newsletter – Winter 2018

Welcome to the ‘winter’ newsletter. We hope you all had a good Christmas and New Year and are managing to keep warm in the bitter winter weather. Mind you, if you read the press at the moment it might make you hot under the collar with Chelsea apparently in crisis and about to part company with Antonio Conte, in spite of being 4th in the league, in the FA Cup and with Barcelona to play in the Champions’ League (correct at time of writing!). Crisis, what crisis?

You can download the newsletter and read it here:

CST Newsletter Winter 2018 Final

Chelsea Supporters’ Trust Annual Survey 2017 Results

The results of the Chelsea Supporters’ Trust Annual Survey are now available and can be downloaded here.

We’d like to thank all of you who participated in the survey held in May/June this year. It is arguably one of the most important activities the Trust is involved with on your behalf. It is an important barometer of our concerns, issues and views on the Club and in addition the results feed in to the motions you vote on at the AGM which in turn become CST policy for the year ahead.

We will be meeting with the Club to discuss the survey results in detail and any concerns and issues arising in November.

The key points and highlights are as follows:

  • The response rate has increased due to our decision to open the survey up to all Chelsea supporters.
  • On-pitch success; Stamford Bridge redevelopment; ticket pricing and ticket access are considered the most important issues for supporters.
  • Satisfaction with the Club Administration has improved and returned to 2015 levels (highest since the survey was started).
  • Concern was expressed about the additional time, cost and inconvenience in attending matches at whichever temporary stadium is chosen during the redevelopment. In addition, creating a good atmosphere is seen as paramount.
  • Safe Standing continues to receive wholehearted backing with the hope that the redeveloped stadium will be able to accommodate sections with rail seating.
  • There is frustration with away ticket availability and the Loyalty Point system, although the £30 cap on away tickets has been welcomed and in part has led to an increase in demand.
  • The change in kick-off times due to TV re-scheduling has become an issue of great irritation for supporters.
  • Overseas supporters in particular have expressed their frustration in obtaining enough loyalty points to attend matches later in the season and also suffer more than UK based supporters with changes in kick-off times.

Once again thanks for your support.

Chelsea Supporters Trust ‘Virtual’ Special General Meeting June 22nd 2017

The Chelsea Supporters Trust ‘Virtual’ Special General Meeting was held at 7:30 pm on-line via www.mixlr.com/chelsea-fancast on Thursday 22nd June

It gives members who have been unable to attend SGMs this season in person a chance to hear what the Trust has been engaged with on their behalf and to ask questions via email beforehand or on the chat page whilst listening in.

The meeting started with the ‘Chairman’s Report’ where updates were provided on the Trust’s recent activities on behalf of the members on supporters issues and the forthcoming AGM and Elections in August.

We are currently busy collating the answers to the Annual Survey and Ramzi Shammas was on hand to provide us with an update. The survey finishes on June 30th so if you have not completed it yet please go to www.surveymonkey.co.uk/r/CST-survey-2017

Richard Weekes talked about the Trust’s various activities to improve the Atmosphere at Stamford Bridge and Dan Silver reported back and answered questions about our links with and issues for overseas members.

If you would like to become a member of the Chelsea Supporters Trust then go to chelseasupporterstrust.com/join-us/ fill in the details and then scroll down to choose ‘Individual Voting Member’ on the subscribe button which will take you to Paypal.

Chelsea Supporters’ Trust Annual Survey 2017

The Chelsea Supporters’ Trust has run an annual survey of its membership each year for the last four years.

It provides a crucial benchmark and snapshot of what Chelsea Supporters think about the club they support on key issues such as the running of the Club; Ticket prices and access; Kick-Off times; Loyalty Points; the Stadium Redevelopment and Temporary move; Atmosphere and performance on the pitch.

The results of this survey are presented by the Chelsea Supporters’ Trust board in a meeting with members of the Chelsea FC board with a view to influencing how the club deal with the issues that matter to supporters most.

In addition, the survey results provide a mandate to the Trust that is a true representation of supporters’ views by enabling us to know how you feel about the core issues affecting the Club and to track your concerns.

It is arguably the most important thing that the Trust does each year to ‘make your voice heard’.

For the first time we are opening the survey out to all Chelsea supporters in the UK and Overseas in order to canvass as diverse an array of opinions and views as possible.

Please click on the link below and answer the questions in the survey so we know how you want the Trust to work and the areas that you want to see improved at the Club.

The survey takes approximately 20 minutes to complete and will run until 30th June.

Enter the survey here

Membership survey – 2016

Chelsea Supporters’ Trust 2016 Membership Survey

About the Survey

This is the fourth annual Chelsea Supporters’ Trust Membership survey. The goal of the annual survey is to identify the issues that Chelsea supporters care about.

This survey was conducted from the end of the football season (16 May) to mid-June 2016. It was sent out to both the voting and non-voting membership. The overall response rate was 25%, with a 44% response rate from Voting Members.

A section about the potential temporary stadium move ahead of the new stadium development was included this year, to provide information about Supporter concerns regarding this issue. Some questions have been slightly reformulated to provide more consistent data and a question about Supporter Liaison has also been introduced.


The results of the summary inevitably reflect the relatively unsuccessful 2015/16 season. For the first time, ticket prices and atmosphere, although still ranked highly, have been superseded by concerns about on-pitch success and related categories of youth player development, transfer policy and management stability.

Despite the on-pitch difficulties, satisfaction with Club administration is only slightly down on last year. It is disappointing to note that only 20% of respondents were aware of the Supporter Liaison Officer role at the Club and less than 5% knew his name or how to contact him.

CST members welcome the Away Ticket Cap agreed by the Premier League and over 60% said that they would now attend more away games. However concern was expressed that it would be even more difficult to obtain these tickets. Home ticket prices are still considered to be too high. Availability and location of juvenile tickets remain key concerns with regard to pricing, access and atmosphere and there continues to be a demand for a price category for young adults.

Although a move to a temporary stadium in any of the venues currently touted will not materially affect weekend attendance, most respondents consider that time and/or cost of travel will increase significantly. The primary opinion is that the Club should ensure that pricing takes account of this. There is a strong possibility that attendance of midweek games will be affected, particularly if the move is to Stratford.

About a quarter of respondents stated that the new European ticket collection arrangements were a factor in not attending away Champions League games. Although most agreed that the Club made the collection location convenient, the majority stated that the process ate into time for pre-match activities.


Respondents were asked to rank in order of importance what they considered to be the five most important issues. The rest of the survey explores these key issues in greater depth.

The highest importance was given to On-pitch success, followed by some distance by Ticket prices, Stadium redevelopment and Atmosphere. Receiving the most votes overall were: Development of young players, followed by On-pitch success, Atmosphere and Stadium redevelopment.

Amongst Other issues raised by respondents, the most significant were:

  • Transfer Policy
  • Team Management Stability
  • Club Management
  • Touting & Ticketing

Ticket Prices have been the number one concern in the last three of the annual surveys but, although this is still important, this has been overtaken by On-pitch success. Stadium redevelopment replaced Stadium relocation from previous surveys and features in the top four for both highest importance and votes overall.

Download the full survey results as a PDF:

Chelsea Supporters Trust Membership Survey 2016

Newsletter – April 2016

Chelsea Supporters Trust – Newsletter – April 2016

As the season draws to an end, welcome to the latest CST newsletter, covering a number of current issues hopefully of interest to you.

Special General Meeting

You will have seen a short member survey asking whether you would be interested in attending an SGM before the Spurs game. We got sufficient interest to go ahead, and the meeting will be held in the basement of the Chelsea Pensioner pub, 358 Fulham Road, London SW10 9UU (just down the Fulham Road from Stamford Bridge, walking towards Earls Court) at14.15 on Monday 2nd May. The formal notice of meeting and agenda is being sent to members separately.
One agenda item is a Q&A with Dan Levene, a freelance journalist with a deep knowledge of all things Chelsea. Questions for Dan, or the CST board, can be raised at the meeting or, if you are unable to attend, emailed to membership@chelseasupporterstrust.com by Sunday evening.
After being unable to identify a suitable location for a meeting in February/March we held a Virtual General Meeting. We believe that these certainly have their place but we are committed to holding face-to-face meetings with members, as an important part of the communication process, and we received member feedback underlining this. We apologise that, on this occasion, we cannot broadcast the SGM live for members unable to attend. We will record the SGM and put up a podcast of the meeting on our website, in addition to producing meeting notes.

Annual General Meeting and Board Elections

As in previous years, the CST AGM will be held on the first weekend of the season (13th/14th August), on whichever day Chelsea are not playing. The formal meeting notice, request for motions etc. will be sent to members in late June. The AGM also triggers the annual board election process. If any of you are potentially interested in standing for the board, and wish to know more about what this entails, please speak to any board member or email us.

Annual Members Survey

We are planning to send the annual survey out earlier this summer, so we can collate the results and have them ready to present to the club at the start of next season, and to you at the AGM. As well as the standard questions, which enable us to track trends, there will be a small number of new questions including a section regarding the proposed move to a temporary stadium.

Brompton Cemetery Project

On Easter Saturday CST members, working with Friends of Brompton Cemetery and supported by the club and Chelsea official historian Rick Glanvill, participated in a cleanup of Chelsea-related graves in Brompton Cemetery. Photographs of the clean-up can be
seen here. The clean-up was seen as successful and worthwhile and we are planning to do this again – members will be notified of timings.

Meeting with the Premier League

A meeting was recently held between a CST board representative and Cathy Long, Head of Supporter Services at the Premier League. This followed us regularly raising concerns with her about the late announcement of fixtures rearranged to suit television, but the
discussion moved on to cover a number of other topics. These included ticket pricing, touting, away travel initiatives, the role of the club Supporter Liaison Officer and meeting was part of the ongoing stakeholder dialogue process and gave a chance for us to express concerns raised by our members.

Chelsea Pitch Owners Football Tournament at Stamford Bridge

The second Chelsea Pitch Owners football tournament is being held at Stamford Bridge on Tuesday 17th May. For information on how to enter a team, or to make an individual entry, please click the link here.http://www.chelseafc.com/fans/chelsea-pitch-owners/cpo-news/line-up-with-team-mates-at-stamford-bridge.html

Plan International Football Tournament

CST member Clayton Beerman has asked us to mention a charity football tournament being held at Stamford Bridge on Thursday 19th May for Chelsea’s global charity partner, Plan International. Details on how to enter a team, or participate as an individual, are
shown here: http://www.chelseafc.com/news/latest-news/2016/04/play-at-the-bridge-with-plan-international.html

We will issue a final newsletter of the season next month, which will include the SGM

Transport Information

Advance train ticket alerts from thetrainline.com. Please be aware fixtures are subject to change due to television demands, before booking: http://www.thetrainline.com/ticketalert/football/premier-league

Get a third off rail fares with the Two Together Railcard. http://www.twotogetherrailcard.co.uk/

Travel to the Bridge by train? Weekend travel news from TfL: http://www.tfl.gov.uk/tfl/livetravelnews/realtime/track.aspx?offset=weekend

Follow TfL travel status & updates on Twitter: https://twitter.com/TfLTravelAlerts

If you have comments or questions on any of the above information, or any other CST activity, please let us know: enquiries@chelseasupporterstrust.com

A PDF version of April 2016 newsletter can be downloaded here.

Membership survey – 2015

Chelsea Supporters’ Trust 2015 Membership Survey

About the Survey

This is the third annual Chelsea Supporters’ Trust Membership survey. The goal of the annual survey is to identify the issues that Chelsea supporters care about. This survey was conducted from the end of the football season (25 May) and the end of June 2015. It was sent out to approximately 2,020 Trust members. The overall response rate was 30%.

This year a decision was taken to limit questions about ticketing and the stadium, including atmosphere, to members who attend matches. The aim of this was to reduce the number of ‘not applicable’ answers and make the survey simpler to fill out. This change does not appear to have made a material difference to the trends of the previous years.

Below is a summary of the survey.

Chelsea Supporters’ Trust Membership Survey 2015


The quantifiable results of the survey are generally on a par with the previous year; ticket prices and atmosphere considered to be the main concerns, while approval for Club administration remains healthy. Management stability and development of young players continue to receive a high agreement rating.

A number of new issues were raised this year. Concerns about access to away tickets, the purchase processground capacity and touting have a basis in increased demand due to the team’s success during the season.

The extension of the age range for juvenile tickets, while welcomed, has raised problems of its own. Availability of this concession is in the Family Section but very few tickets are available in this area since most is given over to season tickets. The suggestion is to make concessionary tickets available in all parts of the ground, setting a cap on numbers if necessary to minimise loss of revenue.

The extortionate price of some away game tickets is noted. Price categorisation has made Chelsea supporters victims of their own success with several opposition clubs charging £50 or more. Chelsea also operate this policy and this makes the cost of regular attendance at home games a problem for non-season ticket holders. The survey’s respondents were enthusiastic for the Football Supporters’ Federation campaign for an across the board reduction in away ticket prices.

Safe standing, relocation of away supporters and tourists and cheaper ticket prices are seen as the means to improve the atmosphere at Stamford Bridge. Whilst acknowledging that the Premier League TV windfall has been used well by the Club to subsidise away travel and some away tickets, the majority of participants agree that TV money should be used to reduce prices across the board.